Personal branding

  1. Students
  2. Careers
  3. Get career ready
  4. Personal branding

Create your personal brand

Your personal brand is the unique combination, expression and communication of your skills, experience, and personality.

Benefits

Developing your personal brand is the proactive way of controlling your career development and how you are perceived in the marketplace.

A strong personal brand will highlight your uniqueness. This will impact your ability to get the right jobs, promotions, and increase your ability to attract talent and capital.

Tips and tricks

Your personal brand should be about who you are what you have to offer.

  1. Say 'yes' to relevant opportunities.
  2. Seek out opportunities to speak up and make an impression
  3. Network internally beyond your immediate team
  4. Build good relationships and foster good communication skills
  5. Dress for success
  6. Leverage LinkedIn